When Greg Norman – golf’s legendary Great White Shark – stepped up to the first tee at the OMEGA European Masters golf tournament in Crans-Montana, Switzerland, he did so as the newest member of OMEGA’s family of brand ambassadors. OMEGA and Norman made the announcement as the event got underway at the scenic Crans-sur-Sierre Golf Club on Thursday the 2nd of September. Norman joins a roster of OMEGA ambassadors which includes fellow golfers Sergio Garcia and Michelle Wie, Oly...

In the year the watch brand is celebrating half a century of its flagship Admiral's Cup collection and the 30th birthday of its iconic Corum Bridges collection, CORUM is inaugurating its first boutique in Switzerland on September 2nd, 2010. After the December 2009 opening of its first ever own name store in Hong Kong, CORUM has chosen to set up its second such boutique in Geneva.   CORUM establishes itself on the shores of Lake Léman with the opening of its first own-name boutique in Switzer...

September 1, 2010 - For the second year, BVLGARI is participating in FASHION'S NIGHT OUT , the brilliant collaboration between American Vogue, the Council of Fashion Designers of America, NYC & Company and the City of New York to celebrate fashion, restore consumer confidence, boost the industry's economy, and put the fun back in shopping.   PATTY SMYTH TO PERFORM IN BVLGARI'S FIFTH AVENUE STORE TO CELEBRATE FASHION'S NIGHT OUT This year BVLGARI will open its doors to the public...

  Dear Friends, Summer in the horological world is usually a fairly calm time; however, for MB&F, this summer was one of our most exciting times ever with the humbling concert of universal acclaim for the Horological Machine N°4 Thunderbolt , which launched in July. HM4 is our most radical creation to date and were not expecting many to fully understand what we were trying to achieve. How wrong we were! In less than 48 hours over 3'000 websites and Blogs relayed it ...

September, 1st – Official opening of the Venice international Film Festival Quentin Tarantino has been seen with his unique Reverso Squadra.   Darren Aronofsky, director of 2008 Golden Lion movie -The Wrestler- was presenting the opening movie: Black Swan. He was proud to wear his engraved pink Gold Reverso received in honor to this award.   Isabella Ragonese, Godmother of the opening ceremony was wearing a 101 etrier rock setting with her beautiful black and white dress. &n...

Beverly Hills , Calif. – September 1, 2010 – Westime’s selection of elegant watches for men and women expands this month with the arrival of the Tiffany & Co. watch collection at the retailer’s flagship Los Angeles location.     Tiffany & Co. Watches Arrive at Westime Los Angeles   Tiffany & Co. watches consist of four primary designs.  In a nod to the historic Atlas Clock that welcomes visitors to Tiffany’s Fifth Avenue boutique, the ...

Sylvester Stallone is wearing the Panerai Luminor 1950 Regatta Rattrapante PAM332 in the new The Expendables movie!  J ust 500 numbered examples have been produced of this special limited edition watch, and it is a split-second chronograph, complete with chronometer certificate.   PANERAI PAM332 LUMINOR 1950 REGATTA RATTRAPANTE 44MM, DLC The long tradition linking Officine Panerai to the yachting world is celebrated once again this year with a sp...

The art of making time stand still, of sublimating the moment, of giving life to a work that is unique because it is fashioned by the human hand. Film-maker, watchmaker, actor, gemsetter… each artist is an artisan of emotions. This year, the Manufacture Jaeger-LeCoultre wished to pay tribute to the talent of these creators of wonderment.   67th Venice International Film Festival Jaeger-LeCoultre celebrates art Jerome Lambert, CEO Jaeger-LeCoultre & Elisa Sedouani wearing ...

It has just been announced in Geneva that two SEIKO watches, the Grand Seiko 50th Anniversary Commemorative Edition Spring Drive watch and the Spring Drive Spacewalk, have been included on the shortlist of selections in the Men's Watch and Sport Watch categories respectively.         The members of the jury will make their final choices for the 2010 Grand Prix d'Horlogerie de Genève and the result will be revealed on November 18 at the Grand Théâtre de Gen&...

Girard-Perregaux has unveiled a Perpetual Calendar as part of its Girard-Perregaux 1966 collection, the clean, understated style of this watchmaking classic paying fitting tribute to the Brand's long-standing tradition.   Girard-Perregaux 1966 PERPETUAL CALENDAR Named in honour of the Neuchâtel Observatory's Centenary Prize, awarded to the Manufacture in 1966 for its achievements in the field of chronometry, the Girard-Perregaux 1966 collection embodies the Brand's expertise ...

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Well, I wrote so much about the Polaris, original and Tribute, that the only thing which missed was to do a Test Post.I own my pair of Tributes since November 2008, and I had the occasion to try them both for a short time during the last summer.What I only needed, to give them some delicious bad life, was to find a Nato Strap, to not ruin, when in water, the original strap, or the leather aftermarket I found for them.So, I can say that, this summer, the TPP 68 was the watch I wore the most, submitting it to... more

The Bulgari Serpenti 2010 Collection re-lives the best of Bulgari's duo signatures - the serpent symbol and the Tubogas bracelet with a more contemporary reinterpretation. The Tubogas, a well-known technique in the 1950s, was revived by Bulgari in the 1970s had stood the test of time till today.  The marvelous aspect of the Bulgari Tubogas is a flexible metal band with rounded and sleek contours produced without soldering but by meticulously hand-assembling of the many 'tubes' with an inner st... more

Girard-Perregaux has unveiled a Perpetual Calendar as part of its Girard-Perregaux 1966 collection, the clean, understated style of this watchmaking classic paying fitting tribute to the Brand's long-standing tradition.   Girard-Perregaux 1966 PERPETUAL CALENDAR Named in honour of the Neuchâtel Observatory's Centenary Prize, awarded to the Manufacture in 1966 for its achievements in the field of chronometry, the Girard-Perregaux 1966 collection embodies the Brand's expertise... more

A collector's life can be magic...I wasn't ready to add another Memovox in my collection, as I still have a too long wish list, but there are days which bring their lot of surprise.This Memovox is a real surprise.While lunching with a friend of mine, I noticed the Memovox he wore on his wrist.This one...He asked me if I was interested in adding it into my collection... jlc.watchprosite.com ... more

A few weeks back some here discussed about the parallels between cars and Patek Philippe watches. http://patek.watchprosite.com/show-forumpost/fi-11/pi-4011276/ti-639536/s-0/   A few weeks even earlier I had looked more for boat builder comparisons. http://patek.watchprosite.com/show-forumpost/fi-11/pi-3923966/ti-626326/s-0/   I stick to my words about such parallels between carmakers and watchmakers. I still consider these two businesses to be too different to be directly ... more

AndrewH, aka 219, visits George Daniels and Roger Smith on the Isle of Man. click here for the beautifully illustrated and written article. - SJX  ... more

One of the most complicated watches in the Cartier Fine Watchmaking range (yes, even more complex than a tourbillon) is the Tortue Perpetual Calendar, launched at SIHH 2010.  Click here  to see more of the Tortue Perpetual Calendar. - SJX   ... more

Before presenting the Excenter Perpetual Calendar, I would like to quickly browse the history of the Excenter collection which is symbolized by the successful partnership between Harry Winston and Agenhor, Jean-Marc Wiederrecht's company. It is important to know this history to understand why the reasons behind the Excenter Perpetual Calendar presentation in 2007.The roots of the Excenter collection were defined in 1999 and the First Excenter was released in 2001. All the Excenter share the same off-c... more

PuristSPro's In-depth Interview with Stefano Macaluso - Girard Perregaux's Vice President of Global Operations   By Jonathan Zhang (Z3)   © August 2010     We live in interesting times. In recent years, we have witnessed the rise and fall of many watch brands, in lock-step with the roller-coaster global economy. Yet, for those that are seriously focused and dedicated, these turbulent times also provide ample opportunities. These are opportunities to truly reexamine its rich pa... more

How Many Watch Companies Make Their Own Gold? - A Brief Visit to the Chopard Manufacture in Geneve By Z3   During SIHH 2010, I took a short afternoon side trip to Chopard Geneve. Whereas the Chopard facility in Fleurier produces only the high-end LUC line, Chopard Geneve is the much bigger brother that produces everything from the standard Chopard watches (e.g. Mille Miglia) to jewelry pieces. The production scales are much larger than the mostly hand-made processes at Fleurier.   The most m... more

 Can there be any sweeter words?   A few teaser pics of the 2010 Timewalker DLC Dual Time/Big Date...    It really is a fortuitous day Love the all black look on my 7.5 in wrists.  It wears much larger than the 42mm due to its monochromatic appearance.    It even looks good on Crystal's ( one of my nurses) 5.75 in wrist.  She really liked this one and decided to wear it even before I have a chance.   Review to follow Have a go... more

Audemars Piguet Royal Oak Offshore Montauk Highway limited edition - Daos' On The Wrist review Please leave a note of thanks to Daos for her tasteful insights into a very intriguing design of complementary contradictions Bravo, Daos! TM =================================================   "I want it.""Can I have your watch?""I love that watch!  Where'd you get it?" The above are actual verbal reactions that I received to wearing the Audemars Piguet Royal Oak Offshore Montauk Highway (Let's cal... more

A quick glance may give an impression that the great racing classic model, Chopard Millie Miglia - 2010, utilising the platin as the dial, which is quite a popular approach nowadays.  It is not.  It is a dial which re-living the glorious design-theme of vintage sports car dashboards with a rhodium-grey engine-turned finish dial, which resembled perlage or circular polishing. The vintage sports car dashboards design was applied before in earlier models of the Chopard Mille Miglia - 1999 and a... more

A forum reader just pointed out to me that my review of the Calibre de Cartier equipped with the new 1904 MC movement is the second most read post on this forum, after the report on the manufacture Cartier in La Chaux-de-Fonds. click here  to revisit the Calibre de Cartier. - SJX   ... more

Recently two gentlemen collectors each purchased one timepiece - the Patek Philippe References 5970P and 5016R. click here   to see what transpired in a Patek Philippe boutique. - SJX   ... more

For the third running of the SingaporeGP and celebrating its 150th Anniversary, TAG Heuer launches not one but two watches for the occasion.This year, a special version of the Lady's TAG Heuer Formula 1 Edition is created too. Meanwhile some pictures of the prototypes before the pieces hit the boutiques soon.To view more, please click here .   ... more

Launched at SIHH 2010, the Rotonde de Cartier Heure Sautantes of the Fine Watchmaking collection is the latest in a long line of Cartier jump hour watches. Beginning with pocket watches of the early 20th century to the various jumping hour Tank models of the discontinued Collection Privée Cartier Paris (CPCP), jump hour watches have long been a part of Cartier’s line-up.   click here to see the article.   - SJX ... more

A week ago two dozen watch collectors, many of them readers of this forum, gathered at the Cartier boutique in Sydney to view the 2010 Cartier Fine Watchmaking collection. Most of the Fine Watchmaking collection was on show, including the Astrotourbillon and Santos Dumont Squelette. click here for the report. - SJX ... more

[George Daniels and Roger Smith at work in Daniel's workshop]At the time of the tea salons of London being the hive of business and academic endeavour, the area around Fleet Street in London resembled the watch industry that is Switzerland today. Compone...... more

PuristSPro's In-depth Interview with Stefano Macaluso - Girard Perregaux's Vice President of Global Operations  By Jonathan Zhang (Z3) © August 2010  We live in interesting times. In recent years, we have witnessed the rise and fall of...... more

There are many watch industry celebrities – marketing budgets make that easy – but few celebrities in the watch industry. Marc Newson is one. His fame as an industrial designer is global and his work highly sought after. Amongst the numero...... more

A few weeks ago, Jorg Hysek of HD3 was in Singapore where he is represented by E’Collezione. I had a short chat with the designer whose longevity in the watch business is almost unparalled.   Jorg Hysek was an extremely prolific watch designe...... more

PuristSPro is delighted to present this interview with Mr. Guido Terreni of the Bulgari Group.  From the Bulgari manufacturing sites of Le Sentier, La Chaux-de-Fonds, Saignelégier and Neuchatel, Mr. Terreni manages a large group of watchmakers an...... more

Passion and profession – It's rare that one comes across an individual who experiences one relative to the other.  Such a dynamic is reserved for the fortunate ones, the ones that don't count the hours before the end of the work day.  For ...... more